The Rainforest Alliance welcomes the renewed commitment from the European Union to reduce deforestation and forest degradation, as stated in the Communication from the European Commission. As one of the most active consumer zones in the world responsible for about 10% of the global impact on tropical forests, the EU is on the right track to halt deforestation through political, financial, and technical support for tropical forested countries. It is the right and just thing to do, and the EU is correct in their assessment that “This is not somebody else’s problem.” If you would like to have your company featured in the Irish Tech News Business Showcase, get in contact with us at [email protected] or on Twitter: @SimonCocking Rainforest Alliance response to EU Communication on deforestation As an NGO stakeholder, the Rainforest Alliance provided input to this communique, suggesting the EU should financially, technically, and politically support forested countries in developing or enforcing tenure policy and forest governance. The Rainforest Alliance also called for strengthened traceability and transparency. Seeing many of our suggestions in the text, as well as references to a Rainforest Alliance program, we are pleased the Commission has taken on stakeholder input and commend the EU for pushing forward its agenda to halt deforestation and forest degradation.“This is an important step, but it is only one step towards the comprehensive action we need to see,” said Han de Groot, CEO of the Rainforest Alliance. “The EU must energize and empower its constituents to translate these commitments into concrete action. No less than the fate of the world’s forests is at stake.”“Deforestation and forest degradation are driven, at least in part, by consumption habits in developed countries, many of which are in the EU,” said Henriette Walz, Deforestation Lead for the Rainforest Alliance. “The EU correctly identifies changing agricultural consumption patterns and partnering with producing countries to improve forest governance as tackling the root caused to deforestation. Both transparency on voluntary no-deforestation commitments and exploring regulatory measures are key steps to driving out deforestation from the EU imports by 2030. The Rainforest Alliance is ready to assist companies and government in making their commitments a reality.”The Rainforest Alliance is a key member of the consortium of NGOs that developed the Accountability Framework, referenced by the EU as an example of an initiative for forest and supply chain transparency (p. 5). The Accountability Framework provides guidance to companies with no-deforestation commitments. One of the recommendations of the AFi is the inclusion of all ecosystems in commitments. The Commission plans to develop a framework for improved transparency on voluntary commitments which should consider all ecosystems, not only forests. Read more about the Accountability Framework.The Commission calls for rigorous certification and verification of supply chains, a sector in which the Rainforest Alliance has been a leader for more than 30 years. Read more about Rainforest Alliance certification.The Commission plans to promote sustainable productivity, agro-ecology, agroforestry, and forest landscape restoration to avoid future deforestation. Read more about the Rainforest Alliance stance on agroforestry and restoration.More information about Irish Tech News and the Business ShowcaseFYI the ROI for you is => We now get over 1.5 million monthly views, and up to 900k monthly unique visitors, from over 160 countries. 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Contact us, by email, twitter or whatever social media works for you.Home The Communication outlines five priorities with a comprehensive set of actions. We particularly welcome the exploration of further regulatory measures on imported deforestation, establishment of a new multi-stakeholder platform on deforestation and forest degradation and the focus on partnering with producer countries to scale up improved land governance. As the host of one of the largest certification systems, we also welcome the framework for increased transparency on voluntary commitments. It is now up to the new Commission to make sure this momentum is realized.